Jewellery & Antique Jewellery

Watches We Buy
Selling Pre-Owned Watches & Links
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Specials & Customer Feedback

We Buy, Sell, Design and Manufacture!

We specialise in loose diamonds, gold, antique jewellery, Krugerrands and watches, including used collectable Rolex, Patek Philippe, Longines, Jaeger le Coultre, Omega, Vacheron Constantin, Breitling, Tag Heuer, IWC and all prestige brands.

We buy and sell, and are delighted to offer you the best possible deal on your fine, pre-owned wristwatch. We are always looking for stock, so please contact us should you wish to get any information on your watch, diamond or jewellery.






Titanium wedding rings


special offer

Titanium wedding rings

 FROM R799





 Customer Feedback!

Personalised Professional Service , in Buying & Selling Diamonds, Jewellery , Watches, & Krugerrands.

Dear philip,Just a note to say thank you for the beautiful princess cut diamond ring you made us .The QUALITY & WORKMANSHIP where superb,also your pricing was very reasonable. Great dealing with you.sincerely Sue Man  Cape Town .May 12.

Dear Philip & Nela,
The Panerai is the best and have made a friend extra just because he also wears one .......
The wedding was a dream,the best weather and my princess looked absolutely great.
When we are back in Cape Town from 03 jan we will pop in to show the pics .........we enjoyed our time with you on that day when I bought the watch so much .......felt like we had known you for years ........
We have given some mates your number because they are also wanting panerai .....hope it is ok !
All the best and can't wait to sit down with you for a chat.
Best regards,
The weidners --)) Germany 15/12/13
Dear Philip, As an avid watch collector, it has been a pleasure buying and selling watches to and from you over the past 12 or so years. I have gotten excellent service and fair prices, and will continue to do business with you for many years to come. I wholeheartedly recommend Philip Zetler Jewellers to anyone wishing to purchase or sell a fine timepiece.Best regards,Arie Radowsky.

Hi Philip,With regards to our dealings I was very happy with the whole process, your response and helpfulness was first class. I found you completely honest about the questions I asked and your advice was welcome. The whole service and delivery was great - which is very important when completing a transaction online and across continents!I will get back to you regarding my ring soon,

Regards Sarah-jane.  uk. december / 2013

 Re:Tanzanite ring I ordered .Dear Philip, I am writing to you to thank you most sincerely for the fantastic ring you prepared for me. The workmanship is good. The communication with you was excellent. The ring was prepared, as to my exact specification and I was fully informed by yourself throughout the making process.I felt very comfortable parting with my hard earned money as you always kept me in the picture and made me feel at ease.Upon receiving the ring, it was everything I had hoped for.Thank you and the very best of wishes

Rick Shouler  UK feb/13

Hi Philip:
I just wanted to thank you again for the cordial and professional manner with which you helped me decide on the ring I've purchased.  I felt you went out of your way to explain and help me not only with my choice of rings but also with the shipping arrangements to Canada.
You hear all sorts of stories about the risks of doing business over the internet however having been in your store when my wife and I were in Cape Town made dealing with you through the internet a more comfortable experience.  It was gratifying to have dealt with someone of integrity and who followed through with the things they promised.
Thank you again.
Doug Irvin.... may 13

Dear Philip, re iwc excupery

You are relentless, but obviously in the most passionate of ways when it comes to making your customer’s happy. I nearly walked away from the deal several times based on how complicated it seemed to be getting, but you stayed focused on the task at hand and managed to make it all happen the way you promised it would. Thank you for your perseverance…I love my iwc excupery watch!

Best,Stephen Maharam. NY. City.

Overall a great buying experience. Watch was exactly as described, in the condition I expected. And of course apart from being a nice guy, philip really followed through with the box that was delivered later and kept on top of things to make sure the whole experience was pleasant and it was. Pleasure doing business with responsible people that can be trusted.......would do again anyday. Thanks again Julien, New York

I recently bought an expensive piece jewellery ( a lds rolex watch) from Philip Zetler jewellers.The problem was, we were 1500km's apart, and I needed the piece within two days!
Futhermore  had to buy the piece "blind" without having seen it myself, I therefore had to rely completely on Philip's advice and experience in dealing with such matters. Needless to say, not only did I recieve it in time, but it was exactly what I was looking for !
ad to buy the piece "blind" without having seen it myself, I therefore had to rely completely on Philip's advice and experience in dealing with such matters. Needless to say, not only did I recieve it in time, but it was exactly what I was looking for !
Philip's easy going yet straight foward and honest way, makes doing business with Philip Zetler Jewellers a pleasure.
Jean........Piet Retief Mpumalanga
"The purchase of an elephant hair ring  was made over the Internet.  The Website was easy to navigate and the customer service experience was pleasurable; all e-mailed questions were promptly answered.  The purchasing process was reliable and the overseas delivery was quick and painless.  The end result exceeded my expectations and the received item was of the highest quality." D. Shields Los Angeles, California.

Dear Philip, it has been a pleasure doing business with you. I ordered tanzinte earrings for my wife, which she is very happy with. The whole transaction was done via email/ website, and delivery to the UK was very fast. I would not hesitate to recomend you to my freinds, and should i be looking to buy jewllery in the future your store will be the first i will be looking at. Thank you for all your help.Shereef. United Kingdom.

If you are looking for something special with great service, design and good value, go to Philip Zetler. My girlfriend had a
pear shaped  amethyst ring designed there and it turned out too beautiful. Philip adds a special touch.
C.CECCHI  cape town august 08

Hi Philip,
Just a very short email to thank you for the professional way in which you did this deal, I am definitely very happy with the Omega watch and you did not disappoint me with the price, all in all I would recommended you to anybody for a good deal without hesitation,
Thank you once again and look forward to future dealing.
Kind Regards ,Frans Higgins
DirectorHiggins Global Logistics PTY Ltd

Hi Phillip,
Just a short mail to express my admiration and satisfaction with the quality of service I received. My Omega is spotless and great value at the price. Also the efficient delivery, follow up to check if I was satisfied was a touch rarely seen in the retail industry anymore. I will recommend you to anybody looking to purchase good quality items with satisfaction guaranteed.
Regards Tinus Jacobsz  Dec / 12
Hi Philip
Many thanks for the fantastic Rolex Yachtmaster. I must admit I was hesitant in buying a watch over the phone that I had never seen before and furthermore parting with the money before it had arrived. But I had to trust you, and true to your word it arrived within 24hours and in mint condition. Its good to know that there are honest businessmen out there. Hopefully we have established a relationship and I look forward to doing more business with you in the future.
RegardsWarren Bradfield  09/12 Durban.
Hulo Philip
I absolutely love my new 1.5 carat diamond. Thank you for taking the time to help me select "the perfect stone". You had such a large selection to choose from. The service was incredible. You were able to have my stone set in my ring within 24 hours to meet our travel schedule. The end product is amazing!!!  Thank you again!!!  Happy New Year to you and wishing you prosperity in 2015. Diane USA

Hi Phillip,I would like to thank you on your GREAT service and HONESTY  on the deal of the watch you bought from me  !

I'f never met you in person but must say i will recommend you to anybody who wants to sell or buy any jewelry of any kind ! ( even if you don't live in cape town as we live in pretoria)

 We live in a world full of people that will try and rob you of the little you have ! And i can say you DEFINITELY NOT ONE OF THEM !!!! You are HONEST AND RESPECTFUL at all times !!! You really try and accommodate  everybody's needs ! the transaction went very smoothly The parcel was collected and the next day you paid us immediately by EFT  what we wanted you were in touch with us personally at all times

So yes we are happy & again thank you,

Regards Nadia Janse van Rensburg

Pretoria AUG 2015


Hi Philip
Received my Breitling today.
Thank you very much. I very impressed with the quality of the watch and proof of authentication.
Am very pleased with the product. I can see you a watch fanatic and took care of this watch as if it was your own.
Thank you very much.

PS, I'm very impressed by Philip Zetler's professionalism. Jewelers with a passion towards luxury watches are rare.Dealing with Philip has proven his character and trustworthiness in his trade. Its is evident Philip upholds and value his name and reputation in the jewellery profession by delivering beyond expectations on both quality and reliability.

Keep on with the passion Phillip. I'll be sending you my Vintage Omega soon for refurbishment.

Regards Sarel Coetzer Durban

September 2015


I sent my 1950s IWC wristwatch to Philip Zetler to see what could be done to restore it. It had been my father’s watch, which he had acquired when he was a watch designer in Switzerland in the 1950s and 60s and so of great sentimental value. It was in worse condition than I had realised, so was delighted that Philip was able to find a sufficiently skilled watchmaker to find/make/replace the necessary parts and did a wonderful job. I appreciate that Philip went out of his way to provide such a good service watch was posted from zambia and retuned by post was 100% secure and am looking forward to the many years of pleasure the watch will give me.



JULY 2015



We have very specialised workshops for the above. I pride my self with keeping an eye on these personally.

We service,restore repair all watches & prestigious makes like: Rolex ,Breitling,IWC,Longine,Omega,

Cartier,Jaeger,Tag Heuer,Raymond Weil,& Seiko etc

Our watchmakers do excellent repair work we guarantee major repairs & work closely with all the agents.

I personally do the smaller repairs like pins ,shortening straps , batteries, waterproofing & pressure testing while u wait.

No job is too small for us.Let us quote you on your watch,clock & jewellery repairs!

 We also evaluate, design ,remodel and  manufacture jewellery & engagement rings 

EMAIL or contact us with  tel no for any quote u may require   or call philip  in business hours 8am to 6pm  on +27 (0) 21 4232771 or +27(0) 0832162623 or WhatsApp me please

Philip Zetler Jewellers is situated on 54 St.Georges Mall between Spec Savers & the Reserve Bank, one block up from the Cape Sun Hotel, opposite Woolworths, in the city centre Cape Town.

Look out for our Famous Landmark Antique Clock above our Store!

ARTICLE:published by Adri Viviers FEB2011

 A watch-lover’s place of enchantment.


 Situated in the heart of Cape Town, Philip Zetler Jewellers is well  known among collectors of fine timepieces. Owner Philip Zetler  shares what sets his outlet apart from others.

When was your retail outlet established? The company has been in existence  for the last 80 years. It was previously  called Stanley’s Jewellers. In 1987 I purchased  it, revamped it and renamed it Philip Zetler  Jewellers. I am the sole proprietor/owner and work full-time in the store.

Where is the outlet situated? Located at 54 St George's Mall, it is  one of the oldest jewellery businesses  in Cape Town. It is in the heart of Cape Town,  near the five-star Cape Sun (Holiday Inn)  Hotel. The store is famous for its 100-year old,  square-faced Smith’s clock affixed to its  front, which contributes greatly to its unique  character. I believe it still serves as a landmark  and rendezvous point for lovers and business  people alike.

What brands do you stock? We offer pre-owned watches from the  world’s finest brands with guarantees  of authenticity so that clients have absolute  peace of mind. Among some of the premier  brands are Rolex, Cartier, Patek Philippe,  IWC, Jaeger-LeCoultre, Vacheron Constantin,  Bulova, Breitling, Panerai, Omega and Tag  Heuer. We are also official stockists of Seiko,  Pulsar, Timex, Casio and Fossil watches.

What kind of products can a consumer expect from your store? 

Besides our wide range of pre-owned  watches, as a manufacturing jeweller,  I see myself as handily placed to fulfil the  needs of any prospective buyer. Philip Zetler  Jewellers offers an extensive stockholding of  rings, chains, earrings and antique jewellery,  among other pieces of adornment.

What sets you apart from  other retail outlets? Our extensive collection of pre-owned  wristwatches is displayed in the window.  Watch-lovers are a particular niche market and  one that I’ve been carefully cultivating for many  years. One glance into the window is certainly  set to race the pulses of such wristwatch  aficionados. Watch-lovers are always on the  look-out for new additions to our collections,  as for many of our consumers it has become an  all-consuming passion.

Do you offer any additional services? Philip Zetler Jewellers offers a selection  of services including buying and selling  of watches, fine jewellery and Kruger Rands,  as well as loose and certified diamonds and  tanzanite. We also offer a watch, clock and  jewellery repair service.

How do you see the future of retail outlets with the growth in online shopping? I believe that in our industry, many  consumers still want to touch and see  the actual goods – especially when it comes  to jewellery pieces. However, many consumers  have converted to the virtual world and  therefore I feel that nowadays websites are very  important in positioning one’s business. I also  have a website ( that we can reach consumers outside of Cape  Town as well.

Adri Viviers FEB 2011

We are buying prestigious watches and larger diamonds this month .



It's good to E-mail, but it is always better to talk!!
Call Me On +27 21 423 2771 or 083 216 2623
Include your tel nos & clear pictures of watches,rings, items & specifications of stones you are selling
or WhatsApp me in business hours 8am to 6pm

Please Contact us for more Specials!

Diamonds and Krugerrands | Jewellery: Antique and Modern | Watches We Buy
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Specials and Customer Feedback | Contact Us